Abou us

About us

Ambience Loan Services, a Pune based start-up that has pioneered the concept of provide Loans in India. Ambience Loan Services is the India’s first neutral online marketplace that gives you instant customized rate quotes on loans and insurance products. You can instantly search for, compare and apply for loans, credit cards and insurance products on our site. Since we partner with India's leading financial institutions and insurance firms, you have to look in only one place to get a great deal at loan-services.in.

Our goal is to make it easy for everyone to get a great deal on a loan or an insurance product. At Ambience Loan Services, you can easily compare the total costs of the loan offers made to you, and get access to unbiased customers' ratings of financial institutions. We want to make it easy for you to have a lot of options, to take a well-informed decision when choosing which product to apply for and to do all this instantly.

Who We Are

We are not yet another online offer comparison site. While we do give you the most exhaustive range of options, we do the last mile and get you the loan also. We strongly believe that financial services is not like an ecommerce business where products are standardized and hence the cheaper the better.

Every borrower has a unique financial position and requirement. Hence, we always have a dedicated sales manager to advise you on the best bank to choose, do the initial documentation, answer bank queries on your behalf, negotiate on your behalf, complete the loan documentation and ensure disbursal to your account.

We are able to do this because we have strong in house team with the senior management consists of people who have held leadership roles with banks/NBFC’s like Citibank, Standard Chartered Bank, Bajaj Finserve, GE Money etc.We have embarked on an exciting journey to make the process even simpler and streamlined for the customer. We are in the process of developing proprietary algorithms which can help us in giving the customer a more incisive suggestion on the best product/bank to choose from.

Why choose us?

Lowest Rates: We have negotiated with SBI Bank, Bank of Baroda, and GIC Housing Finance, India Bulls, HDFC, Axis Bank, ICICI Bank & others to get you the best loan rates.

Speed: Get loan quotes customized to your profile online in 2 minutes. The loan relationship manager from the bank will call you on the same day with next steps.

Easy loan comparison: Compare loan offers on the basis of total cost & customer satisfaction.

Transparency: Aimed at helping you make the right choice, we provide objective and transparent information about your loan options.

Privacy: Get customized quotes without sharing any contact info. Your application is sent only to the lender you choose, and is never shared with anyone else.

Trust: Ambience Loan Services is a completely neutral marketplace and will never promote one lender over another.

Our employees are specially trained to guide the customer through different stages, right from the initial process of applying for a loan till the time he takes possession of his dream home or any kind of personal end use.


  • Customer First
  • Transparency
  • Integrity
  • Professionalism


Committed to helping people realize their dream of owning a home of their own.

Contribute towards a well-organized housing finance sector and thus enable efficient channelling of financial resources to make housing finance available at reasonable and affordable rates


  • Loan sanction in 72 hours
  • Loan approval even before property finalization
  • Doorstep service
  • Online account access for convenient management of loan account
  • First hand appraisal and tie-ups with over 5,500 residential projects
  • Technology driven quality customer service